Website Development 101
photo of a young woman working on her website using wordpress: the best content management system as of 2024

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When it comes to building a website, choosing the best content management system (CMS) is crucial. Your CMS is the foundation of your site, affecting everything from design flexibility to SEO and long-term scalability. But with so many options available, how do you decide?

One name stands above the rest: WordPress.

In this post, we'll explore why WordPress continues to be the best content management system in 2025. From its market dominance and unmatched flexibility to its massive plugin library, WordPress outshines every competitor. If you're looking for a CMS that's powerful, adaptable, and future-proof, let's dive in!

What Is a Content Management System?

A CMS is a tool that lets you create, edit, and manage a website without needing to code. Think of it as the control center of your website—where you upload content, customize pages, and adjust settings.

Not all CMS platforms are equal. Some cater to beginners with simple drag-and-drop editors. Others offer deep customization but require technical expertise. So, where does WordPress fit in?

WordPress: The Undisputed Market Leader

Let's talk numbers. WordPress powers over 40% of all websites—yes, nearly half of the internet. Among CMS-powered websites, it holds a staggering 64% market share.

Compare that to its closest competitors:

  • Joomla: 2.5%
  • Drupal: 1.5%

Clearly, WordPress dominates. But why? Because it offers the perfect balance of usability, customization, and scalability. Whether you're a beginner or a seasoned developer, WordPress gives you total control over your website.

Versatility and Customizability: A Plugin and Theme Haven

Plugins: Supercharging Your Website's Functionality

One of the standout features of WordPress is its extensive plugin library. With over 60,000 free and premium plugins available, you can transform your website into anything you need it to be. Want to add an e-commerce store? Install WooCommerce. Need an SEO boost? Try Yoast SEO or Rank Math. Looking to create a membership site? There are plugins for that too.

These plugins allow you to add features and functionalities without touching a single line of code, making WordPress incredibly versatile. Whether you're running a blog, an online store, or a business website, there's a plugin that fits your needs. 

At B&B Media, we're firmly committed to building websites that are expandable and we never build our clients into a corner. The website we build today might need to evolve as you business or organization grows, and WordPress allows us to do that.

photo of premium wordpress plugins that come with B&B Media's white label wordpress development services

Premium Plugins Exclusive to WordPress

Apart from its extensive library of free plugins, WordPress also has countless premium plugins that enhance functionality and user experience. These plugins are designed to provide advanced capabilities that cater to various needs, from building beautiful pages to creating complex forms.

Below are some notable premium plugins that we include with every website we build and are exclusive to WordPress:

1. Elementor

Elementor is one of the most popular page builders available for WordPress. It offers a visual drag-and-drop interface that allows users to create stunning, professional-looking websites without any coding knowledge.

Key Features:

  • Customizable Templates: Elementor provides a vast library of pre-designed templates and blocks that can be customized to fit any brand or style.
  • Responsive Design: Users can easily adjust their layouts for different devices, ensuring a seamless user experience across desktops, tablets, and mobile devices.
  • Dynamic Content: Elementor supports dynamic content, allowing users to create interactive and personalized experiences based on user behavior. At B&B Media, we use this a ton and it's incredibly powerful!
  • WooCommerce Integration: For e-commerce sites, Elementor integrates smoothly with WooCommerce, enabling users to design custom product pages and shop layouts.

Why It's Valuable: Elementor empowers users to design high-quality websites quickly and efficiently, significantly reducing the time and cost typically associated with web design.


2. Gravity Forms

Gravity Forms is a powerful form-building plugin that allows users to create complex forms for various purposes, from contact forms to surveys and payment integrations.

Key Features:

  • Advanced Fields: Gravity Forms offers a wide range of field types, including conditional logic, calculations, file uploads, and multi-page forms. You won't find features like these with free plugins like Contact Form 7.
  • Integrations: The plugin integrates with popular services like PayPal, Stripe, Mailchimp, Hubspot, and Zapier, making it easy to automate workflows and manage leads.
  • User-Friendly Interface: With its intuitive drag-and-drop interface, creating forms is straightforward, even for users with minimal technical expertise.
  • Entry Management: Gravity Forms provides robust entry management features, allowing users to view, edit, and export form submissions easily, creating a database you can access anytime.

Why It's Valuable: Gravity Forms enhances website functionality by enabling businesses to collect and manage user data efficiently, facilitating better communication and lead generation.


3. Yoast SEO

Yoast SEO is the leading SEO plugin for WordPress, helping users optimize their websites for search engines. The premium version offers advanced features that go beyond the free version.

Key Features:

  • Redirect Manager: Easily create and manage redirects to prevent 404 errors and enhance user experience.
  • Content Insights: Provides insights into your content's readability and SEO performance, helping users create better-optimized articles.
  • Multiple Focus Keywords: The premium version allows users to optimize their content for multiple focus keywords, improving the chances of ranking for relevant terms.
  • Social Media Previews: Users can control how their content appears on social media platforms, enhancing their shareability.

Why It's Valuable: Yoast SEO equips website owners with the tools to improve their search engine visibility, driving more organic traffic to their sites.


Advanced Custom Fields

Advanced Custom Fields (ACF) is a powerful plugin that allows users to add custom fields to their WordPress edit screens, enhancing the way content is managed.

Key Features:

  • Flexible Field Types: ACF supports various field types, including text, images, select boxes, and repeatable fields, enabling users to create tailored content structures.
  • User-Friendly Interface: The plugin offers an intuitive interface for managing custom fields, making it accessible even for those with minimal coding experience.
  • Theme Integration: ACF seamlessly integrates with themes and can be used to display custom fields anywhere on a site, providing ultimate flexibility.
  • Elementor Integration: ACF integrates with Elementor, and when combined with Elementor's dynamic theme builder, users can build sophisticated websites with no coding experience needed. It's truly amazing!

Why It's Valuable: Advanced Custom Fields allows developers to create rich, dynamic content experiences, giving businesses the ability to tailor their websites to specific needs and enhance user engagement.

Themes: Customizing Your Website's Look and Feel

WordPress offers thousands of themes that let you design a website that matches your brand, style, and goals. From minimalist to highly interactive designs, you can choose from free themes in the WordPress repository or invest in premium themes with more advanced features and customization options. Plus, if you want something truly unique, developers can create custom themes tailored to your exact specifications.


Pro/Con Comparisons with Other CMSs

To better understand why WordPress is often hailed as the best content management system, it's essential to compare it with other popular content management systems. Below, we will analyze three significant contenders: Joomla, Drupal, and Squarespace/Wix, highlighting their pros and cons and how they stack up against WordPress.

1. WordPress vs. Joomla

Pros of Joomla:

  • Advanced Built-In Features: Joomla offers more complex user management and access control out of the box. This can be beneficial for sites that require a structured hierarchy of users and permissions, such as membership sites.
  • Multilingual Support: Joomla has excellent built-in support for multiple languages, making it easier to create multilingual websites without additional plugins.
  • Flexible Content Management: Joomla is known for its flexibility in managing different types of content, making it suitable for more complex websites.

Cons of Joomla:

  • Steeper Learning Curve: While Joomla is powerful, it can be more challenging for beginners compared to WordPress. Users may require a deeper understanding of the platform to fully utilize its capabilities.
  • Fewer Extensions: Joomla has a smaller selection of extensions compared to WordPress. As of this writing, WordPress boasts over 58,000 plugins in its official repository, enabling users to customize their websites extensively and add functionalities ranging from SEO tools to e-commerce capabilities. In contrast, Joomla offers around 8,000 extensions, which can limit functionality and customization options for users looking to enhance their websites. This significant difference highlights how WordPress provides a broader array of tools to meet diverse needs.
  • Less Community Support: Although Joomla has a dedicated user base, it lacks the extensive community support and resources available for WordPress users.

Why WordPress Wins: WordPress provides a smoother onboarding experience with a more extensive library of plugins and themes. Its user-friendly interface and large community make it the better choice for both beginners and experienced developers looking for versatility and ease of use.

2. WordPress vs. Drupal

Pros of Drupal:

  • High Security: Drupal is known for its strong security features, making it an excellent choice for large organizations and government websites that require a high level of security and data protection.
  • Customizable and Flexible: Drupal excels in handling complex and customized websites, allowing developers to create tailored solutions with extensive content types and fields.
  • Scalability: Drupal can easily scale to accommodate large amounts of content and high traffic, making it suitable for big enterprises and high-traffic sites.

Cons of Drupal:

  • Complex Setup and Maintenance: Drupal requires a more advanced understanding of web development and can be challenging to set up, configure, and maintain. This steep learning curve can be a barrier for many users.
  • Limited Themes and Modules: While Drupal offers many themes and modules, the selection is not as vast as WordPress, which may restrict design options for users.
  • Higher Development Costs: Due to its complexity, hiring developers for Drupal can be more expensive than for WordPress, which can impact overall project budgets.

Why WordPress Wins: While Drupal is powerful for complex projects, WordPress offers an ideal balance between flexibility and user-friendliness. It caters to a broader audience, making it a more practical choice for individuals and businesses that require a wide range of functionality without the steep learning curve.

3. WordPress vs. Squarespace/Wix

Pros of Squarespace/Wix:

  • User-Friendly Interfaces: Both Squarespace and Wix provide intuitive drag-and-drop interfaces, making them easy for beginners to use without any coding knowledge.
  • All-in-One Solutions: These platforms offer integrated hosting, security, and customer support, which can simplify the website-building process for non-technical users.
  • Modern Templates: Squarespace, in particular, is known for its visually appealing, professionally designed templates that cater to various industries and aesthetics.

Cons of Squarespace/Wix:

  • Limited Customization Options: Users face constraints when it comes to customization. While the drag-and-drop feature is appealing, it limits the ability to implement advanced functionality or unique design elements.
  • Higher Long-Term Costs: While the initial pricing might seem competitive, costs can add up over time with premium features and subscription plans, leading to higher long-term expenses.
  • Less Scalability: As your website grows, you may encounter limitations that prevent you from expanding or adding more advanced features compared to what WordPress can offer.
  • Lack of Migration Flexibility: One significant drawback is the inability to easily migrate your website away from these platforms to your own dedicated hosting environment. Once you've built your site, you're essentially locked into their ecosystem, which can hinder growth and customization options down the line.

Why WordPress Wins: Unlike Squarespace and Wix, WordPress provides endless customization possibilities through its vast plugin library and theme options. Users can create highly tailored websites that can grow and evolve over time, accommodating changing business needs without the restrictions imposed by these all-in-one platforms.

Conclusion of Comparisons

In summary, while Joomla, Drupal, and Squarespace/Wix each have their strengths, they also come with significant drawbacks that can hinder users based on their specific needs.

WordPress remains the best choice for most users due to its versatility, extensive plugin ecosystem, user-friendliness, and strong community support.

Whether you're a small business owner, a blogger, or an enterprise looking to scale, WordPress offers the flexibility and power needed to create a successful online presence.


Why WordPress Is the Best Content Management System for E-Commerce Websites

Thanks to plugins like WooCommerce, WordPress transforms into a powerful e-commerce platform capable of handling everything from product listings to secure checkout processes.

WooCommerce provides a user-friendly interface that allows business owners to easily set up an online store, manage products, track orders, and handle customer relationships—all without needing extensive technical knowledge.

Market Share Comparison

In terms of market share, WooCommerce is one of the most popular e-commerce solutions, powering over 30% of all online stores worldwide. This remarkable figure positions it as a leading player in the e-commerce landscape.

Conversely, Magento, which is also a prominent e-commerce platform, holds about 2% of the global market share. While Magento is a strong contender for larger, more complex e-commerce sites, WooCommerce's widespread adoption among small to medium-sized businesses underscores its accessibility and ease of use.

Features and Flexibility

When it comes to features, both WooCommerce and Magento offer robust functionalities tailored for e-commerce, but they cater to different user needs.

WooCommerce:

  • User-Friendly Setup: WooCommerce is designed for simplicity, allowing users to set up an online store quickly with minimal technical expertise. Its seamless integration with WordPress makes it an attractive option for those already familiar with the CMS.
  • Extensive Plugin Ecosystem: WooCommerce benefits from the vast WordPress plugin library, enabling users to extend their store's functionality easily. From payment gateways and shipping options to advanced marketing tools, you can find a plugin for virtually any requirement.
  • Customization: With thousands of themes available, WooCommerce allows for extensive customization, enabling businesses to create a unique shopping experience that reflects their brand.

Magento:

  • Advanced Features: Magento is known for its extensive built-in features, such as advanced SEO capabilities, customizable checkout processes, and robust analytics tools. It is ideal for large-scale e-commerce operations that require sophisticated functionality.
  • Scalability: Magento excels in handling high volumes of traffic and large inventories, making it suitable for businesses that anticipate rapid growth or have extensive product catalogs. However, this scalability comes with added complexity.
  • Resource Intensive: Unlike WooCommerce, which can run on standard hosting plans, Magento requires more robust hosting solutions and may necessitate a dedicated development team for setup and maintenance. This can lead to higher costs and resource requirements.

Why WordPress Is the Best Content Management System for Different Use Cases

Blogging and Content Creation

WordPress started as a blogging platform, and it remains the top choice for content creators today. It offers a user-friendly editor, customizable post types, and a wide range of plugins to enhance your blogging experience.

Business Websites and Portfolios

Many businesses rely on WordPress to create professional websites that showcase their products, services, and portfolios. The platform's flexibility means you can create anything from simple landing pages to complex, multi-page websites.

Membership and Community Sites

With plugins like BuddyPress and MemberPress, WordPress can be used to create robust community forums, membership websites, and subscription-based content platforms.


Security and Regular Updates

When it comes to security, WordPress has you covered. The core team regularly releases updates to fix vulnerabilities and enhance the platform's performance. Additionally, there are numerous security plugins available, such as Wordfence and Sucuri, which offer added layers of protection for your website.

By keeping your WordPress installation, themes, and plugins up-to-date (something we do for our clients every month as part of our hosting package), you minimize the risk of security breaches and ensure your website remains secure.


Real-World Examples of WordPress Success

You might be wondering, "If WordPress is so great, who else is using it?" Here are just a few examples of major brands and organizations that trust WordPress for their websites:

  • TechCrunch: One of the most popular technology news websites.
  • The Walt Disney Company: Disney uses WordPress for several of its corporate and promotional sites, showcasing its vast entertainment offerings.
  • Sony Music: The website for Sony Music, featuring artist promotions, music releases, and company news, is built on WordPress.
  • The White House: The official website of the White House runs on WordPress, providing information about the U.S. government and presidential initiatives.

These companies have recognized the power and flexibility that WordPress offers, and they use it to manage their content efficiently and effectively.

At B&B Media, we've seen firsthand how WordPress can transform a website project. We've helped countless clients build stunning, responsive, and SEO-friendly websites using WordPress, and we're always amazed by the platform's ability to adapt to any challenge.

We've also helped a number of clients rebuild their Wix or Squarespace sites on WordPress when they outgrew the platform and couldn't find the features they needed.


Why WordPress is Your Best Bet for a Successful Website

When it comes to choosing the best content management system, there's simply no comparison—WordPress reigns supreme. Its versatility, vast plugin and theme library, market dominance, and ability to cater to a wide range of use cases make it the go-to choice for businesses, bloggers, and developers worldwide.

So, if you're ready to build a bold, brilliant website that stands out, look no further than WordPress. And if you need a partner to guide you through the process, B&B Media is here to help. Contact us today for a free quote.

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